Lassonde Pappas and WISE Host Night of Dynamic Networking in Carney’s Point, NJ
WISE Partner Member Lassonde Pappas hosted a WISE Night of Dynamic Networking event on September 25 at its headquarters in Carney’s Point, New Jersey. More than 100 industry representatives, WISE board members and Lassonde Pappas employees gathered for an energetic evening of networking. “The Lassonde Pappas team was very excited to partner with WISE on this event,” said Laurie Larue, Treasurer, Lassoed Pappas and Company, Inc. “It not only gave our employees the important opportunity to network with industry partners, but also a unique opportunity to engage with each other and learn why Lassonde Pappas is a member of WISE.”
Lassonde also hosted featured speaker Dr. Emily M. Moscato, Professor at St. Joseph’s University, Food Marketing Program. Dr. Moscato delivered a very thought provoking and entertaining discussion entitled “Mindless to Mindful.” Her presentation focused on understanding choice architecture and behavior economics. Understanding how people make choices can help us develop better decision-making skills ourselves and ultimately help us reach consumers for effectively. For more on this topic, here is a list of books suggested by Dr. Moscato:
Thinking, Fast and Slow by Daniel Kahneman
Nudge: Improving Decisions About Health, Wealth and Happiness by Richard H Thaler and Cass R. Sunstein
Switch: How to Change Things When Change is Hard by Chip Heath and Dan Heath
Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely
Misbehaving: The Making of Behavioral Economics by Richard H Thaler
The Power of Moments: Why Certain Experience have Extraordinary Impact by Chip Heath and Dan Heath
